Brasserie

Object Number: 
2007.6.46
Date: 
ca. 1960-1980
Medium: 
Cardboard, ink, staple and striker
Dimensions: 
overall (closed): 5.1 x 5.1 x 0.6 cm (2 x 2 x 1/4 in.)
Description: 
White cardboard matchboook printed with blue, red and a color photograph; "BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / BRASSERIE / THE WHOLE WORLD COMES TO THE BRASSERIE / " is printed in red ink at a 45 degree angle on the front; "160 E. 53rd Street, New York PL 1-4840 / Open 24 heures a day" is printed in black on the saddle; on the reverse, above the striker, "The French invented the picnic basket. The Brasserie perfected it." is printed in black below a color photograph of a basket overflowing with food; "UNIVERSAL MATCH CORP , NEW YORK" is printed on the manumark.
Credit Line: 
Gift of Joshua Shapiro
Due to ongoing research, information about this object is subject to change.
Creative: Tronvig Group